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Frequently Asked Questions
What’s the difference between a sham and a pillowcase?
A sham is decorative and sits in front (or on top) of sleeping pillows to create a styled, finished bed. Pillowcases are for everyday sleeping pillows.
What sizes do shams come in?
Most commonly Standard, King, and Euro (square). Check the product page to confirm sizing and closure type.
How many shams should I use?
Easy formula: 2 shams that match your bed size + (optional) 1–2 accent pillows for depth. Euros add a luxe, layered backdrop.
Do shams coordinate with HiEnd Accents bedding collections?
Yes—many patterns are designed to mix within the same collection so you can build a cohesive look quickly.
How do I keep a bed from looking “busy” with patterns?
Anchor with one main pattern, then add solids or subtle textures. Repeat one color tone in a throw to tie it together.



